Additionally, 16 percent of social media users used Twitter as a source of news every week, whilst 14 percent used WhatsApp. In 2021, an online survey conducted in the UK found that 36 percent of UK news consumers said they used Facebook as a source of news, making it the third most popular source after broadcasters BBC and ITV. A survey found that as of March 2022, 73 percent of respondents used social media every day, whilst just three percent said that they never used it.Īlthough it has many purposes, social media is often used as a news source. The UK population’s overall usage of social media reveals just how integrated it has become into the everyday lives of the vast majority. Overall, roughly 90 percent of people of this age in the UK have a profile on a social media network.Īlthough most popular social media sites require users to be at least 13 years of age to create an account or profile, children below this age are regularly using social media services, and a large number have their own profiles. One quarter of all social media users fall into the 25-to-34-year age group, with 12.8 percent being women, and 12.4 percent being men.

In the UK, social media is most popular amongst Gen Z and Millennials. Facebook ranked closely in second position, followed by Facebook Messenger, Instagram, and Twitter.

WhatsApp was the most used social media service in the UK as of 2021, with almost three-quarters of the country using the instant messaging app. In early 2022, the total number of social media users in the United Kingdom stood at 61.67 million. Which social media platform is the most used in the United Kingdom?

Statistics on effects of social media